What’s in the ebook?

This 50-page guide will teach you everything you need to know to increase Quality Score, improve conversion rates and lower the cost per acquisition by using relevant landing pages.

You'll learn:

The 2 pillars of successful landing pages for PPC

How to identify & capitalize on user intent

How to decode Quality Score

When to sacrifice Quality Score for conversions

How to build the Ultimate PPC Landing Page

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The Ultimate PPC Landing Page inside!

How Do You Build Your Landing Pages?*

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Copyright 2014 Unbounce.com - The Landing Page Builder For Marketers

The Ultimate Guide to PPC Landing Pages

Create PPC landing pages that convert

Matt Hessler is a bonafide search nerd. He has worked in search marketing since 2002, which is pretty much the stone ages. His search experience has ranged from building Google’s first 1 million keyword campaign to managing multimillion dollar per month budgets for CondeĢ Nast and Publishers Clearing House as well as speaking at SMX and AdTech. He currently serves as Director of Search for Trada, a Google-funded startup in Boulder, Colorado.

About the Author, Matt Hessler

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