What’s in the ebook?

This guide will teach you everything you need to know about Landing Page Optimization (LPO), including examples, workflow and more:

Introduction to LPO

Find out why you should be optimizing

How to Convince Stakeholders

Show your boss or client the value of LPO

An Optimization Process

7 steps to create & optimize a landing page

Gathering Feedback

Learn from your visitors, create a hypothesis

A/B Testing Your Page

What and How to Test

Post-Conversion Strategies

Making the most of your new leads

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Copyright 2012 Unbounce.com - The DIY Landing Page Platform

The Ultimate Guide to Landing Page Optimization

Everything You Need to Know About LPO

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